H&M

The H&M app – making shopping simpler! Discover, shop, and stay updated with the latest fashion trends.

Access our fashion feed anytime, anywhere, all in one place — right inside the H&M app.

Receive instant updates, track your orders, use your photos to find similar available items, and get inspired by our global community of users!

Picture yourself browsing our feed while experiencing everything live.

Sound exciting? Read on to learn more!

Our app also makes things easier when you're shopping at one of our physical stores.

If you can't find your size or want to check if an item comes in other colors or sizes, just scan the price tag — our SCAN & FIND feature will show you!

See something that catches your eye? With VISUAL SEARCH, you can explore our collection using your own photos or screenshots. It detects patterns, colors, and styles — then shows matching or similar items we have in stock.

Save your absolute favorites with one tap using the HEART ICON.

Stay ahead in fashion by enabling PUSH NOTIFICATIONS. Be the first to know when a new designer collection arrives, and get instant alerts for special offers and events!

Don’t wait — download the H&M app today!

By downloading the H&M app, you agree to our data processing as described in the Privacy Notice. More information is available at hm.com.

H&M Screenshots